Paytm, under pressure from declining sales, is in advanced discussions to sell its movie and events ticketing business to Zomato. The fintech firm, led by CEO Vijay Shekhar Sharma, faces challenges following regulatory actions affecting its payment services. The potential sale aims to streamline operations and refocus on core areas like travel and cash backs. For Zomato, acquiring this business could expand its digital footprint into new growth sectors, paralleling its previous strategic moves in the food delivery space. Final decisions are pending amidst ongoing negotiations with other interested parties.
Paytm Nears Deal to Sell Movie Ticketing Business to Zomato Amid Revival Strategy
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