Hyundai Motor India Ltd (HMIL) has expanded its ‘Grameen Mahotsav’ initiative to 16 new locations across India after the successful inaugural event held in Mahemdavad, Gujarat. This initiative aims to strengthen HMIL’s connection with rural India through specially curated events featuring live music, folk dance, and regional talent shows. By engaging closely with rural communities, HMIL seeks to understand market trends, cater to evolving aspirations, and identify new customers. With nearly 40% of its sales and service networks in rural areas, HMIL aims to foster strong bonds with rural communities and contribute to the inclusive development of the country.
Hyundai Motor India Launches ‘Grameen Mahotsav’ Across 16 New Locations
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