Bengaluru-based iD Fresh Food plans an extensive expansion into 11 new cities across 6 states, including tier 2 and tier 3 markets, with a targeted revenue of Rs 700 crore in FY25. Led by CEO PC Musthafa, the company aims to solidify its market position by offering popular products like Idly Dosa batter and Malabar Parota in new regions such as Goa, Indore, Ahmedabad, Surat, Vadodara, and Dehradun. As preparations for international expansion and a potential IPO accelerate, iD Fresh Food remains committed to delivering top-tier food products while adapting strategies based on market performance and customer feedback in each city.
iD Fresh Food Expands Nationwide, Targets Rs 700 Crore Revenue in FY25
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