Japan’s imperial family launched their official Instagram account, Kunaicho_jp, sharing 60 photos and five videos of Emperor Naruhito, Empress Masako, and Princess Aiko’s public engagements. With over 270,000 followers by evening, the move aims to engage younger audiences and provide insight into the family’s duties. Despite excitement from students about seeing more of Princess Aiko, some don’t plan to follow the account. The debut follows a trend set by Britain’s royal family and aims to modernize the image of the world’s oldest monarchy. However, the account remains limited in interaction, with no comments allowed.
Japan’s royal family makes formal debut on Instagram as world’s oldest monarchy tries to draw youth
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