Reliance Retail Ventures is set to relaunch the Chinese fast-fashion brand Shein in India after a ban in 2020. The partnership aims to offer Shein’s products both online and offline through Reliance Retail’s platforms. Former Meta (Facebook) director Manish Chopra may lead Shein’s operations in India. The collaboration, managed entirely by Reliance Retail, involves a licensing agreement where Shein will receive a share of profits without equity investment. This move aligns with Shein’s strategy to diversify sourcing away from China, potentially boosting India’s textile exports.