Telecom companies, network providers, and chip makers in India are opposing the government’s proposed decision to enable TV content streaming directly on mobile phones without data connections. Industry stakeholders argue that the technology is still immature, and implementing it could lead to increased smartphone costs by at least Rs 2,500. Additionally, concerns are raised about potential revenue losses for telecom companies and possible supply constraints for chip makers. The proposed direct-to-mobile (D2M) initiative aims to allow broadcasters to deliver various applications, including educational content and emergency alerts, without relying on mobile broadband networks. The government is yet to make a decision on the matter.