YouTube, owned by Google, has initiated a stricter crackdown on ad-blockers as part of its global campaign to promote ad-supported content or encourage users to subscribe to YouTube Premium. The platform is now displaying warning messages, indicating that the use of ad-blockers violates YouTube’s terms of service. This move follows an earlier experiment in June where users encountered messages urging them to disable ad-blockers. YouTube emphasizes that ads support its accessibility to a global audience. The specific limitations imposed on users employing ad-blockers have not been explicitly detailed by the platform.
YouTube Intensifies Crackdown on Ad-Blockers, Encourages Users to Consider Premium Subscriptions
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